Welcome | Rick Staff | Gerrard-Hoeschler REALTORS®
Rick Staff, President and General Counsel

Rick Staff

Your Premier Real Estate Agent


Attorney Rick Staff, one of Wisconsin’ top real estate experts, and former Vice President and General Counsel for the Wisconsin Realtors Association, is president and legal counsel of Gerrard-Hoeschler, REALTORS®. The University of Wisconsin Law School described Staff, as “the leading authority on real estate brokerage law and practice in the State of Wisconsin.”  Every brokered real estate transaction in Wisconsin reflects Staff’s efforts to make the state a model for real estate law and practice. His legal expertise is reflected on every state form and home inspection process, etc. He authored the majority of real estate statutes, rules, forms, policies and procedures implemented in Wisconsin over his 20 years in Madison.

Rick’s past professional accomplishments:

  • Founder and initial President of Shelter Development, Inc. a 501c3 which sought to assist homeless persons in finding shelter and housing in the La Crosse area.
  • Member of initial advisory board La Crosse Promise
  • Chaired the La Crosse Joint City County Housing Task Force
  • Principal and Legal Counsel Gateway Title of Wisconsin, LLC
  • Vice President of Legal Services, General Counsel Wisconsin REALTORS® Association
  • Co-Author: Wisconsin Real Estate Law, Law School University of Wisconsin
  • Co-Author: Wisconsin Real Estate Clauses, Law School University of Wisconsin

Rick’s vision and values distinguish him in his leadership role with Gerrard-Hoeschler. Additionally, his willingness to take responsibility and his passion for real estate are personal qualities that establish him as a good leader and role model.  GH’s agent team and their clients are fortunate to benefit from his years of experience.

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